2WordStory, 27 March 2011

Big Idea

The upcoming E.A.C.H. campaign is about God’s story...and yours!


“All authority in heaven and on earth has been given to me. Therefore go and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, and teaching them to obey everything I have commanded you. And surely I am with you always, to the very end of the age.” - Matthew 28:18-20

But in your hearts set apart Christ as Lord. Always be prepared to give an answer to everyone who asks you to give the reason for the hope that you have. But do this with gentleness and respect, keeping a clear conscience, so that those who speak maliciously against your good behavior in Christ may be ashamed of their slander. - 1 Peter 3:15-16

Always be prepared to share your story. Can you share it in an hour? 30 minutes? 3 minutes? Two words?

Now is the time to order our gear and prepare our story. Beginning on Easter Sunday, billboards, bus signs, coffee sleeves, and other tools will promote 2WordStory. When someone sees you with your 2WordStory t-shirt, mug, or other gear, they will likely ask about it and then, BOOM!, you have an opportunity to share your story...and ask them about their story.

The E.A.C.H. strategy which focuses on your 2WordStory. If you missed it, I urge you to watch this video and/or listen to the podcast in order to prepare for this historic 40-day campaign that begins on Easter Sunday. You can get your 2WordStory gear here.

April 16, is the E.A.C.H. Prayer Walk. It starts at 9 AM at Comerica Park in downtown Detroit.

You can listen to the podcast here.